Victoria Robinson of HGTV’s popular show, My House is Your House, joins Michelle Moore to discuss her secrets for staging short-term rentals. Her first tip: Don’t skimp on the mattresses (and bedding)! If your renter is uncomfortable and doesn’t get a good night’s sleep, they WILL write about it in their review. Her second tip is related: Use good quality towels! Lastly, her third tip: Have a framed picture that includes all the important rental property information such as the wi-fi password — and make sure this information is easily accessible. Victoria also notes that the property shouldn’t be cluttered but should feature well-chosen furniture and artwork. Less is more.
All too often people view real estate agents as “a dime a dozen.” To their mind, all real estate agents look the same. Author and business expert, Adonis Lenzy stresses the importance of finding your uniqueness, what is often called your “unique selling proposition.” Adonis provides three examples of behaviors that will set us apart: 1) consistently following up with our clients; 2) holding true to our integrity; and 3) being committed beyond on the sale.
The number one question Michelle gets from real estate agents she teaches relates to how they should balance their faith with their work. They want to be true to their faith without coming across as pushy or offensive to others who might not share their beliefs. Michelle advocates boldness, following one’s inner promptings as to what to say and do. Gentleness, kindness, and peace are always acceptable. One doesn’t need to beat someone over the head to make an impact. Remember: the best way you can glorify God is in the way you conduct yourself. Kindly and honestly take care of your clients and that will be an excellent witness.
Tonya Esquibel of Interlink Mortgage, a direct endorse lender hand servicing Fannie Mae, Freddie Mac and FHA/ VA loans, explains how an agent can facilitate condo sales. This is accomplished by predetermining if the property meets Fannie/ Freddie/ FHA/ VA guidelines and including this in the MLS (seller) and making this compliance part of the offer (buyer). In addition, Tonya stresses the helpfulness of the step into home ownership (a.k.a. the 2, 1 buy down) for easing new homeowners into their higher monthly payments.